Fulfilling Lokmanya's Dream of Imparting National Education To Face Global Challenges......

Master of Mass Media (M.M.M.)


Aims and Objectives
--- Judging your skills
1) The entire course is practical intensive where practical covers 60% where as theory covers only 40%.
2) Students are assessed on the basis of their inputs in internal assignments, training work and projects as well as quarterly term end exam.

--- Choose your Direction
1) Television Production: A core stream which lets you improve your hands on camera, editing and other technicalities related to video production. Your skills are nourished when you actually work on professional instruments like Apple Macintosh (Final Cut Pro), Yamaha Audio / Vision Mixer etc
2) Television programming & direction: We exclusively offer this specialization field, which allows you to upcoming business of T.V. channels. This course would turn you into skilled personnel who can run channels and plan and produce various programmer for T.V. Channels.
3) Advertising and P.R. : Here we offer a mad world of Ad & PR. A perfect field for innovation & thinking brains. It is a platform to learn the challenges of the whopping advertising world as well as an insight guidance for professional relations.
4) Broadcast Journalism: As other fields of specialization this too is one in its own. Wholly d3ependunt on practical experiences. This course is a miniature of actual broadcast world. You get an insight of this field to conducting P to Cs, coverage and writing news features.
5) Special Feature: According to our personality and inclination our faculty comprising of well-known academicians and practitioners, guide us through mapping.
Admission Procedure

Students have to appear the written aptitude test, which will help the applicant to find out their field of interest. Students scoring more than 60% in the test will be short listed for the personal interview.

Duration 2 Years
Seats Available 40
Syllabus

M.M.M.

First Year
  Basic Level
  Subject
  1.Mass Media & Communication
2.Communication Skills Written & Spoken, Style
3.Television Language & Grammer
4.Television Programmes & Viewership
5.Media Ethics & Laws Part I
6.History of Broadcast Media
200 practical 100theory
  Foundation Level
1. Writing for Television
2. Concept, Research & Treatment
3. Television Production Process Part I
4. Presentation Styles
Core streams optional (any 1) tune to specialization
5. Television Programming & Media Management
6. Broadcast Journalism
7. Advertising & PR
200 practical 100theory

  Specialization level
1. Television Production
2. Television Programming & media management & Research
3. Broadcast Journalism
4. Advertising & PR
200 practical 100theory
Projects
Dissertation, 15 min production
Second Year
Basic Modules
1. Trends in Mass Media
2. Communication Skills ,Group & Leadership development
3. Media Events & Management
4. TV Channels, Regional & National
5. Media Ethics & Laws (Part II )
6. Development Communication
Foundation Modules Mandatory
1. Style of Fictions & Non-Fictions, Ads
2. Presentation of News & Documentaries
3. Television Production Process Part II
4. Indian Culture & Traditions
Core Streams Optional (Any one) * Tuned to their specialisation

1.Breaking News Coverage (Broadcast Journalism)
2.On-line multi camera production (Production)
3.Social Ads, Traditional Forms (Advertising & PR)
4.Television Rating Points TRPs (Programming & Media Management)

Note:-*PG Diploma In Mass Media (1 Year Duration) is equivalent to the first year of M.M.M. Course.

Specialization (Production)
1. Multi camera productions
2. Camera & Lighting, Chroma key
3. Graphics & Special Effects
4. Live Broadcasts
Project

(Programming)
1. Prime Time Strategy
2. Non-prime Time Strategy
3. Flagship Programme
4. Master Plan for a Station
Project
6. Live Production
7. Resources & Financial management
8. Business Compliance
News-Room management

(Broadcast Journalism)
1. In/Out-put co-ordination
2. Bulletin Structures
3. Feed / news flow Management
4. Sting operations
Project

(Adervertising & PR)
1. Life cycle, Products, Markets
2. Media Planning & Campaigning
3. Agencies
4. Research & feedback
Project
Final Project, Research & Internship 100marks

Fees
Year

Fees.
(in Rs.)
Outside Maharashtra

Fees.
(in Rs.)
For Maharashtra

M.M.M.1st year Rs. 69, 000 Rs.42,000
M.M.M. 2nd year Rs. 76,000 Rs.47,000
P.G. Diploma in M.M
(1 Year)
Rs. 76,000 Rs.52,000
(Fees applicable for current academic year.)